• Zeshu Ding Panyapiwat Institute of Management, Nonthaburi
Keywords: high tech enterprise, technology, management, telecom, innovation performance, employee innovation behavior


Based on the Upper Echelons TheoryPrincipal-agent Theory and Technological Innovation Theory, starting from the perspective of corporate culture and refined management, this research puts forward a conceptual model and research hypothesis based on the research idea that “the innovation consciousness of the top management team affects innovation performance”.

First, draw on mature scales at home and abroad to compile questionnaires. The questionnaires are distributed to top managers of high-tech enterprises. Finally, the collected sample data is analyzed to obtain hypothesis verification results.

The empirical results of this study show that: (1) the innovation awareness of the top management team has a positive impact on innovation performance; (2) the innovation awareness of the top management team has a positive impact on the innovation behavior of employees; (3) the innovation behavior of employees has a positive impact on innovation performance; (4) the innovation behavior of employees plays an intermediary role between the relationship between innovation awareness and innovation performance of the top management team.

Author Biography

Zeshu Ding, Panyapiwat Institute of Management, Nonthaburi

Ph.D. Student, Chinese Graduate School,

Panyapiwat Institute of Management, Nonthaburi, Thailand.

Research Interests: innovation management, technology innovation management


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How to Cite
Ding, Z. (2022). RESEARCH ON THE INFLUENCE OF TMT INNOVATION AWARENES ON INNOVATION PERFORMANCE. The EUrASEANs: Journal on Global Socio-Economic Dynamics, (3(34), 7-19.